When you are a marketing executive it becomes you to ensure that any advertising you do will not raise the expectations of your customers and potential customers to an unsustainable level even if you write the most taxing spreadsheet in the world; are the best in the market place; everyone knows that and you always get AA ratings. So that, anecdotally, if you had bought a Rolls Royce, in the days when quality was quality and you had a problem with it, there would be no questions asked when you took it back to the showroom. A new vehicle would be provided. Coco has a suspicion that the one you returned was later rebranded as a Bentley, but that might be an apochryphal addition to the tale.
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Trade Marks
My surprise is not so much in the way Lidl managed to win, but how they managed to gain a trademark for a yellow disk on a blue background in the first place.
Has no-one looked at the sky recently?
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Press on
On the first January 19891 Philip asked us whether we were ready for a new year as men count years, but recognising that we are creatures of times, pressed this home upon us, as we consider the old year and the new year, how things are and how they ought to be, are we considering the most important thing? Moses considered the most important thing when he asked Jehovah to show him his glory. This is the most important thing: God himself. Do we consider that?
Two and thirty years later on the eighth August 20212 he asked another almost equally important question, having in mind that it is God himself who is at work in us:
Continue readingEnd-to-end Encryption
How to distract your auditor’s comprehension
When the message is weak, what do you do?
The answer of the preacher is often: Shout! but there is a better way
Continue readingCharitable Incorporated Organisations
An opportunity or a threat?
A critique from the perspective of religious organisations through the lense of public benefit
Continue readingTotal energy consumption
One cannot but be impressed with the work of Greene and his students, not just at winning the Queen Elizabeth Prize for Engineering, but for the 40% improvement in the efficiency of solar cells that resulted from the application of their work. The report may be read here: https://www.bbc.co.uk/news/science-environment-64553915 (Queen Elizabeth Prize: Solar team wins prestigious engineering award)
Continue readingHealth Care or Profit
I am astonished. I find myself in agreement with a sociologist. ‘The market in health care is not a means of achieving competitive efficiency but a pseudo-market for creating private value at public expense.’
But I suppose agreement comes in that he is speaking to the least favourite part of my education in accounting, economics. Now when a sociologist speaks to economics one would wonder whether you need to find a pinch of salt, but then you already know that you need more than a pinch when you read any of my comments on economics, so my agreement with the man does not lend any support to what he wrote.
Continue readingJudgements (ASA)
If you apply racial stereotyping to this post then as Coco is not a chocolate bean but if this article has been written by a stereotypically white middle class male who wears a tweed jacket you must presume that it is racist and anything that Coco says will be understood to have racist implications, Coco has therefore on the basis of stereotyping Coco’s readers, no expectations that when Coco speaks against these matters anyone shall listen or rather Coco has every expectation that no-one shall listen. If it has not, then on the basis (provided or otherwise) of Critical Race Theory then you must believe every word.
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